From Sponsorship Mentality to Partnership Building

Sponsorships have traditionally been a vital source of income for Associations in many industries. Membership-based organisations have been notoriously offering a set of different packages allowing their sponsor different levels of access to their members in exchange for financial support. Nevertheless this model cannot be a safe example to follow in the future. 

Associations not only need to tailor their services to stakeholders, but bring them along to co-create content and learning experiences for their members. This way the sponsors are treated as equal partners, witht the possibility to multiply the benefits for the Association's members. 

In this interactive panel discussion among Association Executives with the help of experts , the Brussels Associations Community will get together with the one in London, in a unique opportunity to exchange. 

Make sure to register now to secure your place!