©2020 by ESAE

Past Events

The Association of the Future Against Disruptions

March 11, 2020

ESAE's world café session at the 8th edition of the European Association Summit was rewarded with an overwhelming attendance. Around 80 attendees engaged in group discussions where they exchanged ideas on Governance, Membership, Advocacy and Communication and Events management. The European Association Summit was organised by visit.brussels.


Public Speaking for Association Executives

March 5, 2020

Public Speaking becomes increasingly important for Association Executives and only few are born with the natural charisma. Fortunately it's a trait that can be learned! At our interactive workshop, we gathered 25 Association professionals who practiced their techniques with the guidance of an expert.

From Strategic Priorities to Policy Manifestos

February 11, 2020

Associations need to change the way they influence the decision-making policy to adapt to a new socio-economic landscape and integrate digital technology. All while trying to align with the E.U.'s agenda.
A high-level panel discussion with peers from a variety of Associations.

2020-01-28 - ESAE New year's reception -

New Year's Reception

January 28, 2020

A unique opportunity for members and partners to get together and reflect on the future of Associations and celebrate a year full of activities and networking opportunities. The Reception was hosted by Coworking Les Galeries and sponsored by Visit Flanders

The Congress of the Future

November 14, 2019

Together with VISITFLANDERS we organised a breakfast workshop, presenting innovative ideas to bring your congresses and events to the 21st Century.
Experts shared case-studies on how a new conference format and/or the right implementation of technology can take an Association conference to the next level.

ESAE Breakfast workshop November 2019 (1

Digital Campaigning for Impact

October 29, 2019

Digital campaigning, when done right, is a powerful tool to convey a particular message or position and to shape opinions. 
During this interactive session, specialists from Cambre Associates shared tips and facilitated discussions on how to improve an associations’ digital campaigning capabilities that deliver results.

Getting to know the new European Commission and its priorities

November 5, 2019

In this session of our “Roadmap for the EU Super-Year” series we identified key portfolios and the personalities of the new Commission taking office. We discussed the lessons learned from the hearings of Commissioners-designate and reviewed the new 5-year work program and its implications.


Making a Business Plan for Associations

September 17, 2019

Business Plans is an integral step to make an Association run professionally and ensure sustainability. Although we have vast knowledge on how to achieve so for business, Associations are quite different, especially those operating in a European and International level.
This peer-to-peer round-table brought together Association Leaders from various sectors, along with experts in the field to learn from each other by exchanging best practices and advice.

Who will be the next EU leaders?

June 25, 2019

An Interactive workshop that explored what new balance of power the European Elections bring. A session that helped Association leaders identify the key players and best plan their advocacy and monitoring strategies.

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The changing face of internal comms

June 14, 2019

This session,co-produced with Cambre Associates, offered advice and practical tips on how to keep members engaged, how to manage and share key information and communicate effectively internally in times of crisis.

Associations and the burden of Brexit

June 4, 2019

A roundtable that explored how Brexit can change the raison d’etre of Associations and what impact this can have on own resources, output efficiency, and decision-making processes.
Association leaders from various fields had a unique interactive exchange of how Brexit affects their organisations, what steps were taken so far and what are the expectations for the future.


Companies and Associations Code

May 21, 2019

The workshop explained the major changes brought by the New Code (e.g. performance of commercial activities, new liability regime for officers, new governance rules, restructuration and transformation procedures, etc.) which impact non-profit organisations. It explained what non-profit organisations are legally required to do due to the entry into force of the New Code and how to better benefit from it.

Prepare your Association for the next European Parliament

March 26, 2019

The 2019 EU elections have been characterized as the most critical of our lifetimes.  Is your Association ready? An interactive session, co-produced with Interel Association Management helped us learn what to expect from a completely new European Parliament and to get the best in-depth analysis on how to engage the new actors.


Digital ®evolution in your Association: Embrace. Engage. Excel.

March 1, 2019

ESAE's session at the European Association Summit drew inspiration from our annual theme, "Digitalisation for Associations". The digital tools in our disposal have already changed the way we conduct business, but what are we make the best use of what we have? And what can we expect from the future?

Digital panic: How to effectively manage a crisis online

February 19, 2019

During this session, part of ESAE’s series on public affairs and digital communications, specialists from Cambre Associates shared case-studies and provided practical tips on how to use online tools to improve an association’s crisis preparedness and be ready to deal with the worst, from planning to implementation.