Quantifying Outcomes for Associations

EVENT REPORT

The success or failure of impact initiatives frequently depends on qualitative factors that are difficult

to quantify. For instance, it is complicated to measure the quality of a conversation with a

policymaker or a societal change after a project. This situation may create obstacles for Associations to increase their impact and leave a long-term legacy. To help Associations change their mindset regarding KPIs, this webinar showcased case studies and expertise to improve measurement methods.

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