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Dear Future MEP: How Bioenergy Europe Brought Bioenergy into the Heart of the EU Elections
In 2025, Bioenergy Europe proudly received the European Association Award for Digital Communication for its 'Dear Future Member of the European Parliament' campaign — a project designed to ensure bioenergy was firmly on the agenda of the newly elected European Parliament.
Bioenergy Europe
May 28, 20252 min read


Pioneering in ePosters: Associations Empower Onsite Learning with CPD Credits
Associations are elevating attendee engagement by offering CPD credits for ePoster interactions.
John Skinner and Joel-Zvi Chetzroni
Nov 25, 20243 min read


Time to Get Competitive in Volunteer Recruitment
This article highlights motivations and challenges faced by young volunteers in Associations and strategies for volunteer management.
Alexandra Henry
Sep 4, 20245 min read


Future of health - It’s time to connect the dots: The Case Study of MedTech Europe
Connecting the Dots is a video series by MedTech Europe produced by BBC Story Works In this article, discover the Connecting the Dots...
MedTech Europe
Jun 26, 20242 min read


An Association Without Members? A Legal Perspective
Giulia Mauri and Andréa Petemba, from our partners at Kadrant, look at the new shape that associations could take in the future.

ESAE
May 23, 20224 min read


The New Faces of Association Membership
For ESAE, Angela Guillemet looks at associations that have performed well and successfully attracted, retained and engaged members. The pandemic redefined expectations of associations and many rose to the occasion accelerating innovation, changing services and relationships with members. Associations learned the importance of the member value proposition, using technology, offering services to better fit what their members really want and keeping members engaged. So what is t

ESAE
Sep 15, 20216 min read


Membership retention: Introducing change to a traditional Membership Structure
45 Association Professionals worked together in groups, addressing some major retention challenges Associations might be facing in today’s disruptive environment. These sessions took place as part of our April 2021 event “How to avoid a membership retention crisis?”. The case studies, developed by ESAE, allowed for participants to share insights and expertise to develop potential solutions together. Case: International Moving and Relocation Industry Association Staff: Mid-siz

ESAE
Jun 7, 20212 min read


Membership retention: Zoom fatigue in an increasingly competitive environment
45 Association Professionals worked together in groups, addressing some major retention challenges Associations might be facing in today’s disruptive environment. These sessions took place as part of our April 2021 event “How to avoid a membership retention crisis?”. The case studies, developed by ESAE, allowed for participants to share insights and expertise to develop potential solutions together. Case: European Society of Remarkable Association Professionals Staff: 1 Execu

ESAE
Jun 7, 20212 min read


Membership retention: Membership loss due to travel restrictions
45 Association Professionals worked together in groups, addressing some major retention challenges Associations might be facing in today’s disruptive environment. These sessions took place as part of our April 2021 event “How to avoid a membership retention crisis?”. The case studies, developed by ESAE, allowed for participants to share insights and expertise to develop potential solutions together. Case: International Trade Association in the Youth Travel sector Membership:

ESAE
Jun 7, 20212 min read


The Association of the Future
At ESAE we held 20 networking and educational events for Association Professionals of every sector and industry in 2020. This white paper contains the concentrated knowledge that from our members and invited speakers: ESAE's collective knowledge for an Association to adapt to disruptions. ESAE members receive a an event report and a recording of each online session. To become a member of ESAE and have access to all our activities and material, join our Community.

ESAE
Feb 1, 20211 min read


Tips to future-proof a Large Trade Association
Forty-five ESAE members working in groups addressed the challenges of four fictional but representative association case studies at ESAE's October 2020 workshop "From short-term Recovery to long-term Sustainability". We gathered the main ideas and tips for Organisations planning to pivot in order to adapt to our age of disruption and we are happy to share them with our Association Community. CASE STUDY: Large European/international trade association in renewable energy Member

ESAE
Nov 17, 20203 min read


Key Ingredients for a Successful Association
Stylianos Filopoulos, ESAE Board Member and management consultant, reviews the ingredients that make for a future-proof Association. The article was first published at Boardroom magazine. Associations take many forms but are essentially about people coming together for a common purpose. They understand that this purpose can be achieved faster and better if they work together rather than separately. Their membership gives them access to relevant communities/networks and resour
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Sep 11, 20204 min read


Community. Engagement. Support.
Article by ESAE President, Giuseppe Marletta Community. Engagement. Support. These are the first words coming to mind if I think of what ESAE has meant to me and to many others during the lock-down. Community. Like many colleagues, I was isolated: running from one zoom meeting to a call with my Board to ensure programmes were running and innovative ideas always on the table. An extra-ordinary workload difficult to be managed, while I was trying my best to contribute to the we
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Jun 17, 20202 min read


The Association of the Future Against Disruptions
Post-Event Report of ESAE's session at the 2020 European Association Summit. The session, attended by around 80 Association professionals, was moderated by Stylianos Filopoulos, Chloe Menhinick, Fanny Senez, Ioannis Pallas and Jeffer London. We wish to thank all attendees for contributing during the brainstorming parts of the session.
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May 5, 20201 min read


Answering Member Needs at Times of Crisis
the first part of a special series where the members of Boardroom Advisory Board share their insights.

ESAE
Apr 10, 20205 min read


To Serve or Not to Serve?
Written by Stylianos Filopoulos, General Director of the Wine in Moderation Association I often hear stories from association peers expressing their frustration over having to serve the contradicting needs of their members. The frustration grows even bigger if you consider the intensity that these needs are expressed by members who would often argue that being served “right here – right now” is an inalienable right of their membership. Does this sound familiar? Regardless o
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Oct 24, 20192 min read


Recruitment is the Easy Part
Written by Giuseppe Marletta. Managing Director Europe of the Association of Corporate Counsel (ACC) Members are the raw material of associations. That’s a rather less obvious point than it seems. Associations like the Association of Corporate Counsel (ACC), active in 85 countries, publish surveys and white papers, host international events, file briefs in international courts. But none of those accomplishments would mean anything without a base of people, willing to pay dues
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Sep 24, 20193 min read


The Association Community in Europe - Transcript from a Surge Talk
Written by Ioannis Pallas, ESAE Programme Manager No matter where you are in the world, associations are encountering similar challenges and finding similar opportunities. Globalization presents us with opportunities to collaborate and flourish, but also has its own set of bottlenecks that aren’t necessarily seen locally. Differences can range from barely noticeable to rather remarkable from one geographical region to another, or even from one discipline to another, but one
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Sep 9, 20193 min read


Mentoring: Low Tech, High Return
Written by Giuseppe Marletta, Managing Director Europe of ACC, Association of Corporate Counsel There is certainly no shortage of best...
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Aug 23, 20193 min read


An Engaged Member is a Retained Member…
Written by Giuseppe Marletta, Managing Director Europe of ACC, Association of Corporate Counsel As the new Managing Director for Europe...
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Apr 23, 20193 min read
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